By Dez Duran-Lamanilao Promoting a product or service on TV may not be as simple as it may seem. You might have an unlimited supply of resources but whether these resources can make or break your brand is always a …
By Dez Duran-Lamanilao Image source: PCMag If you want to improve your online brand presence and build meaningful relationships with your customers, email marketing may be an ideal way to start that much-needed move. Contrary to others’ likely misinformed perception …
Having a website has now become an essential element in every company’s marketing strategy. It is obviously one of the fastest ways to reach out to potential and existing customers to launch a product or a service, inform them of …
Brands have come to fully realize the value of social media in their marketing initiatives as well as in driving their core business objectives. A wide range of metrics is available to evaluate social media, such as hits, conversion rates, …
By Dez Duran-Lamanilao How do you evaluate customer behavior and return of investment (ROI) for your social media marketing campaigns? With a wide range of analytics tools available in the web, it is vital to assess the specific needs of …
Are you thinking of getting a piece of the more than 2.3 billion active social media users? Image Source: Marketing Land With 2017 here with us, many companies have already planned a number of social media marketing campaigns they are …
By Dez Duran-Lamanilao How has technology impacted the beliefs, personality and distinctive qualities of a human being? People have become too much absorbed in technology that you might be sometimes left to wonder whether the person you are talking to …
Image Source: Assets Entrepreneur By Arnold Obat One challenge digital marketers face on a yearly basis is keeping up with the ever-changing social media trends. In fact, it’s not rare to find digital marketers going on and on about the …
By Dez Duran-Lamanilao Social media websites have largely influenced how people communicate and socialize on the Internet. In my previous post, we focused on cloud computing. As businesses put emphasis on both cloud computing and social media to grow their …
Cloud computing, also called “the cloud,” is an Internet-based computing that uses a network of remote servers hosted on the Internet to process shared resources and data to computers and other devices on demand. The following are the top 10 …
